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Crazy or cool - Axe debuts a pheromone-infused business card | Strategy Online

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CPG Connect | Status: is encouraging members to get involved i... Read more
Posted in May
A brand’s essence can be infused in all touchpoints – no matter how small or non-consumer facing, says Subtej Nijjar partner and president, Union.

Case in point, business cards.

http://strategyonline.ca/2014/05/22/crazy-or-cool-axe-debuts-a-pheromone-infused-business-card/
 

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